Content Writer

Job Title:
Content Writer
Department:
Fabrication
Location:
Oxbow, SK
Job Information

Come Join Our Team As a Content Writer

Established in 1991, Saskarc Industries is an industry-leading custom metal fabricator, project management and equipment sales/rental company. We serve the oil and gas, power generation, mining, construction, government and petrochemical industries across North America.

All of our fabrications are custom and project based, resulting in a quality and schedule driven environment. Our projects are Code Compliant, often resulting in third party surveillance and several forms of non-destructive examinations.

Responsibilities:

  • Responsible for all content marketing initiatives to drive traffic, engagement and leads
  • Develop engaging content for articles, blogs, stories and social media to entice and engage audience, that will deliver sales and customer retention.
  • Research ideas and facts related to marketing topics or contents.
  • Rewrite, paraphrase or write content from scratch depending on specific instructions provided in the work order
  • Proofread content for errors or additions and ensure that content is written per directives.
  • Collaborates with Sales team to deliver an effective content marketing strategy and editorial plan to meet the business objectives at minimum cost.
  • Develop and manage Editorial Calendar and organization workflow
  • Ensure web page content is edited properly to increase on-screen readability.
  • Ensure that content contains enough keywords for search engine optimization.
  • Keep up-to-date on SEO best practices
  • Manage user-generated content on social media sites.
  • Manage the company’s social media presence.
  • Aid with storyboards and video scripting using a variety of media creation and graphics editing tools and softwares
  • Copy, edit and review content for style guidelines, brand consistency, and voice

 

Qualifications:

  • Bachelor Degree in English, Communications, Marketing or Journalism
  • Minimum 1 year professional experience writing and editing copy for an organization
  • Demonstrated knowledge of Marketing strategies
  • Experience with WordPress, Google analytics, SlideShare, and social media channels
  • Fluent in English, both oral and written
  • Demonstrated ability to analyze and present content
  • Demonstrated ability to work on strict deadlines and campaign schedules
  • Excellent decision making skills
  • Exceptional attention to detail
  • Strong sense of strategic creativity
  • Excellent time management skills
  • Experience with marketing software would be considered an asset
  • Graphic Design experience would be considered an asset
  • SEO-SEM knowledge would be considered an asset